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Ch. 7 – Sales Journeys Pt 2

Ch. 7 – Sales Journeys Pt 2

The rollout of EQUIP® to the John Deere equipment dealers in the US was proceeding at an exhilarating pace. In 2004, we attended the annual John Deere User Group conference in Saint Louis, Missouri, (below) and were impressed by the sophistication of the displays and...